Consejos para enriquecer tu blog
Contar con recursos multimedia dentro de un sitio web es fundamental. Hoy en día sitios corporativos de pequeñas y grandes empresas incluyen audio, foto o video en sus posts, como parte de su estrategia de marketing digital.
La cosa está en agregar contenido multimedia que enriquezca tu sitio, producto o marca sin que este deje a un lado el mensaje que quieres transmitir.
Pero, ¿cómo lograrlo? En el siguiente artículo te hablaremos de algunos recursos con los que puedes agregar audio,foto o video a tu blog.
Audio
Este recurso no es tan utilizado comparado con la foto o el video. Sin embargo, existen interesantes maneras de incluir tus canciones favoritas o melodías originales en tu blog.
Sound Cloud, es una plataforma online para recibir, mandar y distribuir música, que ofrece infinidad de opciones, permiténdote subir cualquier canción de tu computadora y compartirla instantáneamente.
Es completamente gratuito e incluye particularidades como la posibilidad de agregar comentarios en un tiempo específico.
Foto
Cuando se trata de hablar de fotografía, normalmente pensamos en Picasa o en Flickr. En lugar de irnos por estas dos alternativas, te hablaremos de otras opciones que pueden resultar interesantes.
Slide.com te permite crear slideshows con una variedad de efectos de imágenes en tu computadora. Puedes personalizarlo a través de un tema, tamaño, fondo, color e incluso con música.
Si quieres algo más profesional, checa Photopeach. Podrás editar los sideshows agregando títulos y créditos.
Video
YouTube, Vimeo y blip.tv son quizá las opciones más utilizadas, sobretodo gracias a lo sencillo que resulta , con un simple “embed” puedes agregar el video a tu blig.
Pero además de estos populares sitios, existe otro llamado Mixpod, una interesante alternativa para crear listas de video o audio. Si quieres utilizar un video que no precisamente sea de un músico en particular, dale clic a “agregar URL” y agrega los videos que quieras.
Tómalo en cuenta
La mayoría de los sitios de hosting para blogs, incluyendo WordPress y Tumblr, trabajan con códigos. No te preocupes, no es necesario que sepas HTML; solo necesitarás saber dónde puedes visualizar y editar el HTML de tus posts.
La mayoría de estos sitios cuenta con botones que te indicarán cómo agregar el contenido multimedia. Tumblr suele ser un poco más amigable que WordPress, que presenta ciertas complicaciones a la hora de trabajar en visual y HTML, pero una vez que hayas entendido por completo cómo funciona, verás lo sencillo que te resultará utilizarlo.
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