Infografía: Geolocalización
Geolocalización es el término que se define cada vez que hacemos check-in en algún lugar, ya que como su nombre lo indica, se encarga de mostrar nuestra ubicación geográfica automáticamente. Hay varias formas de hacerlo, sin embargo el uso de dispositivos móviles facilita la tarea, favorece su uso y permite el desarrollo de estrategias digitales.
Hoy en día los teléfonos móviles integran receptores GPS que mediante la red de satélites que rodean al planeta, nos ubican en cualquier punto del globo con un sólo click y facilitan las herramientas del mobile marketing. La infografía que a continuación te presentamos sobre Geolocalización, también está disponible en la revista impresa InformaBTL de este mes.
Geolocalización
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